Demand Planning

Forecast Smarter.
Move Earlier.

Use delivery speeds, drop-off patterns, and dark store coverage to forecast demand, plan supply, and act ahead of the competition.

Why Traditional Forecasting Isn’t Enough

Most demand planning relies on internal data - sales history, inventory turns, etc. But in today’s markets, that’s only half the picture.

How quickly are competitors delivering (ETA/ETD)?

Where is infrastructure scaling (dark stores, regional fulfillment)?

Are service levels slipping in certain zones or time windows?

What We Track for Demand Signals

Delivery ETAs

by product, region, and platform

Expected Time of Drop-off (ETDs)

for ride-hailing and food delivery platforms

Fulfillment performance

over time (speed, consistency, delays

Dark store presence and expansion

across key territories

Regional fee changes and surcharges

as early pressure indicators

Promotional activity trends

linked to future demand shifts

Who is it For

Ops & Supply Chain Teams

Plan distribution using real-world fulfillment signals, not just historical sales.

Category & Revenue Teams

Launch faster, price smarter, and shift stock ahead of local demand.

Mobility & Delivery Platforms

Optimize availability, allocation, and pricing with ETD analytics.

Start selling
smart now